B2B industrial marketing for specialist engineering enterprises

Today’s hyperconnected world is being shaped by the rise of smart technology and ways of working.

At its heart is the ingenuity and innovation of companies operating in highly specialized engineering, automation and technical circles – firms whose home is the smart factory and are driving key trends such as Industry 4.0, IoT and IIoT, among others.

At EMG, we are helping such businesses to strategize, build and share their success stories across the world through our industrial B2B communications services.

Let us support you at SPS 2022

EMG has worked for various clients at SPS events for at least a decade.

Let us support you at SPS 2022

Event Support

Belden

EMG manages the global marketing communications program including events support, thought leadership positioning and lead generation strategy. We support with customer journey research, develop the key messaging map and indicate the Belden communications activities and tactics by vertical and by country.

Belden

Case Study

TE Connectivity

We support the global marketing communications strategy of TE Connectivity. Together with their internal team, we agree on program management criteria including objectives, KPIs and processes for content development, approvals and publishing across owned, earned, shared and paid channels.

TE Connectivity

case study

From content strategies, copywriting and social media to events and webinars, email marketing and PR distribution, and many other services in between, we serve clients operating across the entire automation and control category.

EMG houses integrated B2B marcom expertise in many specialized fields, including:

• IoT solutions
• Cybersecurity and industrial security
• Signal transmission
• Cables and connectors, including ethernet
• Sensors
• Remote connectivity

Providing forward-thinking firms with futureproofed B2B communications

Whether it’s sustainability enhancements or the latest innovation breakthroughs, EMG supports novel and complex automation and control system suppliers with multichannel content campaigns targeted towards key audiences. 

Thanks to our pool of in-house sector-specific writers, digital strategists and industry analysts, we know what trends are defining global and local market activity, and what smart innovations are paving the way for a more connected and secure future.

Furthermore, our team is not only made up of marketing and multichannel content experts, but also people with genuine expertise in the industrial fields that we operate in – that includes people with first-hand knowledge of Industry 4.0, Industry 5.0, smart factories, cyber and industrial security, and more.

It is this powerful combination of know-how and expertise that stands EMG apart. We strive to be the B2B communications partner of choice for businesses operating in niche industrial segments such as automation and controls.

To discover more, contact us via the form below.