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News - Media Relations

With such a broad portfolio of industrial technology clients under our wing, EMG is well known among the specialized trade media as a reliable and quick response communications and PR partner for industry developments and scoops. With access to a wide portfolio of leading trade press editors and reporters, we can help ensure that your next big story will get wide coverage and that all your communications are effectively handled. The following stories all have a media relations angle.


Press releases and trade magazine articles are what we like to call the Gin & Tonic of the PR B2B world.  Even though the media landscape has changed, these classic ways to reach your custome...


Social Media Media Relations Marketing Communications

B2B may have not been the first to the social media game, but there are few doubters nowadays of the role for platforms such as LinkedIn and Twitter when it comes to an integrated communications st...


Social Media Media Relations Digital Marketing Marketing Communications

13 Aug 2019

How to win at K 2019

The K Trade Fair in Düsseldorf (October 16-23, 2019) is just around the corner, with excitement having been building within the plastics and rubbers industry for months. One of the key reasons...


Events Social Media Media Relations Marketing Communications

The plastics segment is being challenged to change the dialog around waste and provide true solutions. At the recent EMG Pre K Press Event, there was a strong consensus that the focus on virgin mat...


Media Relations Industry Trends Strategy Marketing Communications

Here it is. The silver bullet for measuring and evaluating public relations is to be honest and be insightful. There is no holy grail that will solve your measurement challenges. You will need to t...


Media Relations Digital Marketing CommsTech

What’s the next big thing in plastics sustainability? Which product launch has the potential to transform the rubber and plastics industry?  Top international trade editors got an early ...


Events Media Relations Industry Trends

17 May 2019

Chinaplas 2019

The downstream application industry of rubber and plastic is active in technological innovation, which drives more urgent demand for new materials, new equipment and new technology. Chinaplas, ...


Events Social Media International Media Relations Marketing Communications

This year it has been full steam ahead for the EMG Team. Just between January and April, there have been over 10 trade shows with IDS, JEC Europe, European Coating Show and in-cosmetics being just ...


Events International Media Relations Marketing Communications

Malaysia is often positioned as the gateway to Asia. With a  constitutional monarchy of some 31.6 million people, the country is a melting pot with primarily Malay, Chinese and Indian demograp...


Social Media International Media Relations Digital Marketing

This summer, in advance of the massive, triennial K 2019 trade show in Dusseldorf, EMG is once again organising its Pre-K Multi-Client Press Conference. The event will take place on June 26-27 at...


Events Media Relations