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News - Media Relations

With such a broad portfolio of industrial technology clients under our wing, EMG is well known among the specialized trade media as a reliable and quick response communications and PR partner for industry developments and scoops. With access to a wide portfolio of leading trade press editors and reporters, we can help ensure that your next big story will get wide coverage and that all your communications are effectively handled. The following stories all have a media relations angle.

 

Press releases and direct network contact remain the top sources for trade journalists, but digitalisation is impacting story selection. These are among the key conclusions from the EMG Trade ...

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Social Media Media Relations

Milliken and PureCycle wanted to do things a little differently at K 2019. They chose a Q&A-style news show format for a press conference that was organized and moderated by EMG.

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Media Relations Content

K 2019 turned out to be a great event for our customers – but don’t take our word for it – listen to the positive feedback from our customers 

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Events Media Relations

Even in today’s multi-media world a well-written press release is still central to a successful industrial technology marketing communications campaign. Done properly, it will help you g...

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Media Relations Content

Press releases and trade magazine articles are what we like to call the Gin & Tonic of the PR B2B world.  Even though the media landscape has changed, these classic ways to reach your...

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Social Media Media Relations Marketing Communications

B2B may have not been the first to the social media game, but there are few doubters nowadays of the role for platforms such as LinkedIn and Twitter when it comes to an integrated communica...

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Social Media Media Relations Digital Marketing Marketing Communications

13 Aug 2019

How to win at K 2019

The K Trade Fair in Düsseldorf (October 16-23, 2019) is just around the corner, with excitement having been building within the plastics and rubbers industry for months. One of the key...

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Events Social Media Media Relations Marketing Communications

The plastics segment is being challenged to change the dialog around waste and provide true solutions. At the recent EMG Pre K Press Event, there was a strong consensus that the focus on vi...

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Media Relations Industry Trends Strategy Marketing Communications Food Ingredients

Here it is. The silver bullet for measuring and evaluating public relations is to be honest and be insightful. There is no holy grail that will solve your measurement challenges. You will n...

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Media Relations Digital Marketing CommsTech

What’s the next big thing in plastics sustainability? Which product launch has the potential to transform the rubber and plastics industry?  Top international trade editors got a...

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Events Media Relations Industry Trends