triangle

Press conference in China in two weeks? No problem for EMG.

Many global companies know by now that telling their story around the world requires a local angle.  The challenge is having the expertise and resources to do it.  That’s where we come in. For example, we recently executed a successful press conference at Chinacoat for our client, Perstorp.  They had a great story to tell the coatings industry about their regional investments, and their new CEO was going to be present at the show.  The challenge was having only two weeks to make it happen.   No problem because we have the resources and network to pull it together, fast! That’s the value we bring to our clients; our industrial sector expertise and international capability to partner in telling their story, and the flexibility to execute under very tight timelines.  For Perstorp, the result was a press conference with 19 tier 1 trade and business editors present for valuable face to face discussions and relationship building, and media coverage in 96 Chinese and international publications highlighting their investments in China.  

 

More on this subject

Media Relations

 

Share on

Activity

by Topic

Communications Strategy
Content Marketing
Crisis Communications
Digital Marketing
EMG Community
Events
Industry Trends
Lead Generation
Marketing Communications
Media Monitoring
Media Relations
Social Media
Tradeshows
Training

 

Activity

by Date

2023
2022
2021
2020
2019
2018
2017
2016
2015
2014